- Create
- Market
- Scale
Kartra leads the way in full-featured sales & marketing software solutions for businesses worldwide.
Kartra was created by marketers for marketers, which makes a huge difference from the moment you start.
VS
Ontraport costs more — for FEWER features,
which can leave you feeling lost as you build your business.
Ontraport’s limitations and high costs are obstacles to a small business, especially when you’re just getting started.
Grow Your Business Faster Without Relying On Costly Third-Party Software Integrations
When it comes to building your online business, you want software that puts you in the perfect position to scale without limitations.
Every tool you need to maximize leads, increase sales, provide customer support, and deliver your products or services are all in one place with Kartra.
Kartra and Ontraport are both “all-in-one” marketing solutions that give you the tools, features, and automations you need to scale your business – without relying on additional third-party software integrations.
Ontraport is a combination CRM, email marketing tool, and landing page builder.
Kartra is a sales funnel builder with email marketing tools and features that allow you to run your entire business from one central place.
Kartra Let's You:
Utilize a drag-and-drop page builder designed by marketing legends that feature highly effective sales-focused templates
Create a membership site or training course using customizable site templates without the need for third-party hosting or outside integrations
Manage your affiliate partners using Kartra’s affiliate management tools to make record-keeping and payouts a snap
Stay connected with your target market and promote your products and services with sales funnel email sequences
Use a scheduling calendar that allows your clients to see when you have open availability to self-schedule appointments with you
Sell your products and services using Kartra’s built-in checkout system. It comes complete with multiple payment processor options
Everything you need to promote and sell your products and services is included in Kartra at an affordable price!
Right out of the box, you can use Kartra’s stunning conversion-focused landing page templates.
Kartra’s pages also include BAM (Behavioral Adaptive Marketing).
You can trigger automations based on your recipients' actions, such as watching a video or opening your emails.
Kartra will send follow-up messages, assign tags, subscribe and unsubscribe your leads to lists, add them to marketing sequences, and much more using BAM to automate the entire process.
BAM automations help you cut hours of daily work, earn passive income, and create repeat customers around the clock 24/7.
Aside from that, you can also create sales funnels, build landing pages, create a customer support helpdesk, utilize affiliate management tools, promote using your uploaded videos, launch your membership site, pop-in surveys & quizzes, utilize an interactive scheduling calendar, access a long list of sales tools, marketing features, and more!
Ontraport Has Unnecessary Hidden Costs That
Can Stifle Small Business Growth
Like Kartra, Ontraport provides the tools you need to sell, market, and manage your business online.
However, their landing page templates were built by graphic designers – NOT marketers.
The templates prioritize design over conversions. You’ll need to spend time customizing the options they’ve provided until you get the conversion rates you want.
If you plan on launching a membership site, Ontraport requires the use of third-party software. This results in additional monthly costs on your end. You’ll need to know how to build a membership site yourself or hire someone with technical expertise, which can get costly fast.
Ontraport Can Slow Your Business Down for
Weeks (Or Maybe Even Months)
When running a small to medium-sized business, the last thing you have time for is learning new software. You want things to run smoothly from the start, so you can focus on your customers and clients.
With Ontraport, things are not as simple as new users had hoped. The learning curve is steep and can cause you to deprioritize tasks that need your attention.
Sure, their sales pitch sounds great; membership site, email marketing, automations, segmentation, forms, and CRM all in one place. But reality awaits when you try to get
everything to work in unison as planned.
Ontraport’s learning curve can be long and tiresome, which was likely not mentioned when you first signed up.
For simple opt-ins and email marketing, Ontraport is fairly easy. But when it comes to building campaigns and setting up automations, things start to get complicated.
Are Ontraport’s Steep Learning Curves
And High-Cost Worth It?
Ontraport isn’t the best choice for startups or small business owners.
Its advanced CRM may be more than you bargained for or need. Who wants to pay extra for steep learning curves or software tools they have no use for?
There are issues with limited integration and app support. Their email builder isn’t intuitive and a lack of reporting capabilities on their Basic and Plus membership plans can leave you struggling for answers.
In terms of features, automation functions, and cost…
Kartra is superior.
Ontraport doesn’t have sales funnels with landing pages, automations, checkout, upsells, or triggers. They don’t have a customer support helpdesk option.
There is no calendar or scheduling feature. The affiliate management system requires WordPress and their email builder has been described as “clunky and outdated” by users.
Look At Ontraport’s Plans And Pricing:
Kartra is the least expensive option when compared to Ontraport.
Kartra gives you more contacts for less money!
Ontraport’s ‘Basic Plan’ costs $79. That price includes 1,000 contacts with basic CRM, but not enough all-in-one features or tools to operate and scale your business.
Kartra’s ‘Starter Plan’ costs $99 ($79/mo if you pay for a year in advance). That price includes 2,500 contacts and full functionality from the start. You can run your entire business within Kartra without the need to purchase additional tools or hire experts for assistance.
If you use Ontraport, you’ll need to pay $147/month to get similar features to what Kartra provides for just $99/mo.
With four different membership levels, you’ll get all of Kartra’s features and tools with each plan and can switch plans at any time.
Kartra even comes with a 30-day money-back guarantee.
The bottom line is – You’ll get more and save more with Kartra!
Compare Kartra's Powerful Features To Ontraport:
VISUAL CAMPAIGN BUILDER | KARTRA | Ontraport |
---|---|---|
Goal Based Automation | ||
Campaign Triggers | ||
Custom Wait Steps | ||
Conditional Filtering | ||
Go-to Steps | ||
Split Testing | ||
Pre-built Campaign Marketplace | ||
Custom Domains | ||
Drag & Drop Page Builder | ||
Web Page Templates | ||
Add Custom HTML | ||
Responsive Design | ||
Page Analytics |
VIDEO MARKETING | KARTRA | Ontraport |
---|---|---|
Video Hosting | ||
Video Playlists | X | |
Clickable Video Call To Action | X | |
Share To Unlock Videos | X | |
Video Analytics | X |
HELPDESK | KARTRA | Ontraport |
---|---|---|
Built-In Helpdesk | X | |
Live Chat | X | |
Helpdesk Canned Responses | X | |
Customizable Wikis | X | |
Embeddable Helpdesks | X | |
Detailed Helpdesk Analytics | X |
PAGE BUILDER | KARTRA | Ontraport |
---|---|---|
Built-in Landing Page Creator | ||
Landing Page Personalization | ||
Landing Page Template Marketplace | ||
Custom Thank You Pages | X | |
Built-in Web Form Creator | ||
Pre-filled Forms |
CALENDARS | KARTRA | Ontraport |
---|---|---|
Appointment Calendars | X | |
Automated Reminder Notifications | X | |
Charge For Sessions In Calendar App | X |
EMAIL MARKETING | KARTRA | Ontraport |
---|---|---|
Built-in Email Editor | ||
Email Personalization | ||
Native Email Automation | ||
Automated Sequences | ||
Email Templates | ||
Lead Importation | ||
List Cleaning | X | |
SMS Sequences | ||
Expiring Tags | X | |
Email Split Testing | ||
Automated Reengagement | ||
Broadcasts | ||
Segmentation | ||
Message Open Tracking | ||
Click-through Tracking | ||
Automated Follow-up | ||
Lead Scoring |
CRM | KARTRA | Ontraport |
---|---|---|
Visual Contact Workflow Management | ||
Custom Fields | ||
Notes | ||
Groups | ||
Tags | ||
Automation Log | ||
Activity Log |
ECOMMERCE | KARTRA | Ontraport |
---|---|---|
Order Forms | limited | |
Multiple Payment Processing | X | |
Taxes | ||
Free Trials | limited | |
Payment Plans | limited | |
Subscriptions | limited | |
Credit Card Decline Follow-up | limited | |
Abandoned Cart Follow-up | limited | |
Coupon Creation | limited | |
One-Click Upsells | limited | |
Built-In Checkout | X | |
Multiple Price Points with Flexibility | ||
Ecommerce for Digital or Physical Products | ||
Checkout Page Templates | ||
International Currencies | X | |
Link Tracking | ||
Page Tracking | ||
Detailed Sales and Transaction Analytics | limited |
AFFILIATE | KARTRA | Ontraport |
---|---|---|
Automated Affiliate Management | limited | |
Referral Tracking Links | ||
Promo Tools | limited | |
Earnings Reports | limited | |
Automated Affiliate Payments | limited | |
Affiliate Marketplaces | X | |
Affiliate Analytics | limited | |
Analytics for your affiliate sales for other brands | X |
MEMBERSHIP SITES | KARTRA | Ontraport |
---|---|---|
Automated Member Management | X | |
Multiple Membership Levels | limited | |
Page-by-page Content Protection | limited | |
Drip Content | limited | |
Centralized Membership Portal | X | |
Built-in Membership Site | X | |
Host Files | ||
Comment Control | X | |
Locked Posts | X | |
Membership Site Analytics | X |
TRACKING & ANALYTICS | KARTRA | Ontraport |
---|---|---|
Tracked Links | ||
Split Testing | ||
Page Tracking | ||
Visual Performance Reporting | ||
Contact Flow Reports | ||
Funnel Conversion Reports | ||
Lifetime Value Reports | ||
Goal Conversion Rate Reports | ||
Goal Conversion Time Reports | ||
Custom Date Range Reporting Filters | ||
Video Analytics | X | |
Detailed Form Analytics | X | |
Analytics For Affiliate Sales for Other Brands | ||
List Analytics | X | |
Broadcast Analytics | ||
Sequence Analytics | ||
Detailed Sales and Transaction Analytics | limited | |
Detailed Help Desk Analytics | X | |
Page Analytics | ||
Membership Site Analytics | X |
SERVICES | KARTRA | Ontraport |
---|---|---|
Annual Contract Required | NO Contract required | No |
Chat Support | ||
Email Support | ||
Live Training Events | ||
Online Training | ||
Certified Consultant Community | Coming Soon | X |
Your business deserves sales and marketing software that can provide a full suite of features and functionality. Kartra delivers that and more at a cost that makes it hard for other platforms to compete.
Ask yourself these questions before you sign up for software that can make or break your business goals:
Is the software user-friendly?
Is it an all-in-one marketing solution?
Are there in-depth analytics?
Can it function without costly integrations?
Is there an A/B testing feature?
Is it an affordable, robust marketing platform?
Kartra - YES ✅
Kartra - YES ✅
Kartra - YES ✅
Kartra - YES ✅
Kartra - YES ✅
Kartra - YES ✅
Ready To Grow Your Business?
With Kartra you'll have everything you need all in one place!
Trusted By Marketers Worldwide
Ontraport offers a lot of features and functionality. When we first got started, it was our organization's first time with a combination CRM/marketing automation tool, especially one as powerful as Ontraport. Therefore, it was tough for us to determine where we ought to begin; what do we need to do; aside from the obvious, what's most useful for us. Ontraport does provide two, hour-long onboarding calls. Sadly, they only scratch the surface
Christopher A.
Kartra User
BIG Shoutout to
Hector Yague and team for the amount of updates that have been happening. While I have been longing for the Quiz feature to release, I cannot help but be wow'd by the number of releases that are happening.
And not just any release but very useful releases! Congratulations to the team and Kartra and I for one bow to you out of immense gratitude for your hard work. Keep up the great work guys. I continue to promote Kartra in all my groups when people start talking funnels.
Most important of all, is when you add these new features the system doesn't break somewhere else AND it still feels very unified as a platform. AMAZING. (I don't say this to blow smoke. Im remembering the pain I went through for 4 years using Infusionsoft, Ontraport and ActiveCampaign only to be in disbelief that people tolerated such buggy software that constantly was a distraction for me.)
I predict in the next two years Kartra will be so "loved" by it's users that you will "own" this market.
Ed Ferrigan
Kartra User
Ontraport made me terrified of all-in-one solution packages. It does a lot of things... but nothing well. Every solution that it solves also has a huge "Yes, BUT..." Rising prices, followed by my inability to do what I need for it to do perfectly, has made me leave Ontraport. Like, being able to control permissions for wordpress pages is neat. But incredibly tedious to disable access when there's a lot of content. Subscriptions would be hard to manage if the customer had multiple products. Email campaigns were difficult to execute. Just a long laundry list of problems. If you're a small business that DOES know what you want, and the software to handle it -- I recommend that solution instead.
Verified Reviewer
Kartra User
{Ontraport}
We experienced less than 9% open rates with a fresh list (moving to another service increased to 23.5%). After 2.5 hours on the phone during set up to an “Enterprise” level package, we incurred large additional charges that should not have been associated with that package. We were told those charges would not be reversed and we would, yet again, have to go through their lengthy “Enterprise upgrade call”
Jonny A.
Kartra User
I used Ontraport for 2 years and gave it up 2 years ago. I recently signed up for Kartra. I would not go back to Ontraport. Kartra has way more marketing options.
Cosmin Miholca
Kartra User
It was complicated to use. It was honestly easier to manage multiple different tools and tie them together via Zapier or API or other integrations. Had multiple frustrating issues working with the Ontraport tool to the point where we ended up switching away.
Steven D.
Kartra User
Ready To Grow Your Business?
Genesis Digital LLC
4730 S. Fort Apache Rd. Suite 300
Las Vegas, NV 89147-7947
+1 (858) 869-9533